1. Feel the new space. (Samsung) 感受新境界
2. Things go better with Coca Cola. 常饮可口可乐,万事可心可意。Or可乐更添妙趣。Or可乐——开万事兴。
3. Making life a little sweeter. ( Mars Milk Way) 玛斯巧克力,生活更甜蜜。
4. Think once. Think twice. Think bike. 左想想,右想想,还是自行车最理想。Or 三思而后行,自行车我看行。
5. ——直翻,不译,意译 这些单音节动词。
6. Fresh up with Seven-up. 打开七喜, 清爽自己。Or 君饮七喜,醒脑提神。
7. What a good time for a good taste of Kent! 健脾香烟,其味无穷,其乐也无穷。
8. Good to the last drop! 滴滴香浓,意犹未尽。
9. See new, hear new, feel new.耳目一新, 全新体验。Or 新视听,新感觉。Or 全方位, 新感受——尽在诺基亚。
10. ——模拟,生造词,意译,创译。
11. Easier crusting by a Stre-e-tch.(除尘布) 拉拉拉长,除尘力强。
12. The Orangemostest Drink in the world! Come to our Fruice Fruit Juice. Give a Timex(time+excellence) to all, to all a good time.天美时。
13. Mosquito-repellent incense. Repelling mosquitoes in silence. 洁士灭蚊,默默无蚊。
14. ——练习
15. Buy a cardigan for your mother in the cold winter.(春晖羊毛衫) 寒冬春晖情,毛衣孝母亲。
16. Polaroid(拍立得) instant movies. Easy to make. Easy to show. Hard to believe. 拍立得,了不得,立拍即得,难以置信。Or 易于拍摄,便于分享,共享此刻,共享生活。
17. This word processor plays a tune of deep feeling whenever you are typing. (文字处理器) 输入千言万语,输出一片深情。
18. I’d rather live one moment with you than an eternity without you.(OREO) 奥利奥饼干,回味无穷,片刻拥有,回味永久。Or 不能没有你——奥利奥。
19. Money doesn’t grow on trees, but it blossom at our branches. 钱不能长在树上,在我们“行”就能。Or世上本无摇钱树,我们来帮您致富。
20. You eat what you touch. (Lifebuoy Hand wash) 干干净净洗完手,健健康康我自有/留。Or 吃前洗洗手,细菌不入口。Or 所碰即所吃。
21. ——句型特点,多用简单句,省略句
有趣的广告24. To be the best rather than the largest.(中国光大银行)不求最大,但求最好。(直译)
25. The world smiles with Reader’s Digest. 读者文摘给世界带来欢笑。
26. Coke adds life.可口可乐为您的生活增添乐趣。
27. Anytime.(快递) 随时随地,准备无误。
28. Every time a good time.秒秒钟欢聚欢笑。
29. ——多用祈使句,直译为祈使句,意译为四字一句,八句一对
30. Buy one pair. Get one free.(眼镜广告)
31. Let’s make things better.(飞利浦电子公司) 让我们做得更好。
32. Take time to indulge.(雀巢冰激凌) 尽情享受吧。
33. Use your heart. Free your mind.(Shiseido) 心之所至,豁然自在。
34. Look in today, get moving tomorrow.(出售房屋广告) 一眼相中,马上行动。
35. Just do it.
36. Start ahead. 美丽从心开始。
37. ——大量使用疑问句,保留句型,自问自答,或翻译为普通陈述句或疑问句
38. Do you have it today? (保健品) 今天你吃了没有?or XX, 为你的健康护驾导航。
39. The Seiko Ladies Quartz. Pretty, isn’t she? 精工牌女士石英表,潇洒漂亮,不是吗?
40. Why pay gasoline when wind is free?(风能动力)风能免费何必花钱买汽油?
41. ——偶用复合句与否定句,保留句型,反话正说,双重否定
42. Clean your breath while it cleans your teeth.(高露洁牙膏) 洁齿生香高露洁。
43. Impossible is noting.(Adidas) 没有不可能。Or 一切皆有可能。
44. The best, for less.(Mannings Store万宁) 上上之品,上上之算。
45. You’ll never have to hope for a better nail enamel ever again. 你不用期待更好的,我们是最好的。
46. Look again, colors that so long blend, so smooth, stay so true.
47. You won’t find a quicker, easier neater way to enhance your beauty.
48. ——多用并列结构少用主从结构 排比,四字词,八字句
49. Polaroid instant movies. Easy to make. Easy to show. Hard to believe.易拍易现,难得一见。
50. Deliciously simple. Simply delicious.(便捷快餐) 便捷美味,美味至极。
52. ——练习
53. It’s your life. It’s your store.( Acme 超市) 你的超市,你的家/贤内助。Or 属于你的生活,属于你的便利。
54. More than a time piece. An acquisition. (Piagit 手表广告) 掌时间,握机遇。
55. You will buy this special gift to your darling, don't you?(饰品) 不要再犹豫,让我表爱意。
56. When you are sipping Lipton, you are sipping something special.啜饮立顿茶,品尝独特味。Or浅尝一小口,持醇之感留在口。
57. Get much more for much less.(Bueno Aires Zoo) 小花费,大视界。
58. To laugh. To love. To understand each other.(《娱乐世界》广告)爱心,开心,相互交心。Or 传递欢笑传递爱,娱乐世界真精彩。
59. Stop in a store near you. Take a look. Go ahead compare. See for yourself. So step in and take a look. Visit an authorized IBM Personal Computer dealer. 停一停,看一下,比较下,寻下。Or进去瞧瞧,大胆比较,用心寻。Or 瞧一瞧,看一看,比一比,选一选,IBM最划算。
61. 乐有趣,乐无穷。
62. 财务稳健,信守一生。
63. 汲取天地灵感,剪裁都市形象。(伤害时装集团广告)
64. 操天下头等事业,做人间顶上功夫。(某理发店广告)
65. 储蓄有利,利国利己利社会,存款方便,便你便我便人民。
66. 千百万户,户户皆是储户,七十二行,行行不离银行。
67. ——对偶中的直译
68. Once tasted, always loved. 一旦品尝,爱之众生。
69. Big thrills, small bills. 大刺激,小花费。
70. The choice is yours, the honor is ours.任君选择,深感荣幸。
71. No problem too large. No business too small. 没有解决不了的大问题,没有不做的小生意。
72. ——对偶的意译
73. Your future, our promise. (国卫保险) 坚守诺言,携手向前。
74. Closer to your heart, closer to your needs.(东亚强基金) 明白你心,服务更称心。
75. Striving today for your tomorrows. (中银集团)为你未来,做好现在。
76. Prepare to want on. 众望所归,翘首以待。
77. The object of golf is not just to win. It is to play like a gentleman, and win.(Rolex) 以球技赢得的,是名衔,以修养赢尽的,是声望。
78. Solid partners. Flexible solutions. (华比富通银行) 实力为朋,灵活为方。
79. Nurture the young. Create the future. (香港憧益会) 培育新一代,携手创未来。
80. We care to provide service above and beyond the call of duty.(UPS快递) 殷勤有加,风雨不改。
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